1. Finding the Right REALTOR®
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2. Developing Your Timeline
We will help you determine the best time to put your house on the market, creating a listing strategy that optimizes visibility to potential buyers.
3. Walkthrough
During our walkthrough, you will be able to point out your favorite features of your home, providing us with the information necessary to get buyers interested. We may recommend a pre-listing inspection, which one of our reputable home inspectors will take care of.
4. Listing Price and Market Analysis
With more than 50 years of combined experience, our team understands how to calculate a listing price that entices buyers while maximizing your profit. We also perform a comprehensive market analysis, showing you what similar homes have sold for in your neighborhood and neighborhoods like it.
5. Prepping Your Home for Viewing
When potential buyers walk into your home, you want to give them the best possible first impression. We can help you decide on optimal furniture placement and connect you with our network of trusted cleaners, landscapers, and other professionals who will help ensure your home is appealing from anywhere you look.
6. Marketing and Showing
Super-Charged Open House
To maximize the number of potential buyers viewing your home, we elevate the Open House process.
Private Showing for Your Neighborhood
During the week of your Open House, we invite the neighborhood for an exclusive private viewing. Why? Because your neighbors have friends. Their friends have friends. And some of those friends may be in the market for a new home. So, this showing works as a launching point, potentially introducing your house to dozens of homebuyers.
Boosted Exposure
We will advertise your Open House on websites, social media, direct mail, and more! Additionally, we partner with TrueView, a digital platform allowing potential buyers to browse through high-quality photos of your home from anywhere. Depending on your needs, TrueView may include:
- Unlimited 4k photography
- Sunset photoshoots
- 3D floor plans
- Virtual staging (digitally adds custom furniture, wall décor, and more to further entice buyers)
7. The Negotiation Process
We will review all offers, helping you get the money you deserve for your home. Keep in mind that the offer price is one of many factors that should be taken into consideration.
8. Signing the Purchase Sale Agreement
9. Settlement and Title
Our team will help craft a timeline of the transaction and any contingencies before following up with the settlement company and confirming the receipt of the buyer’s earnest money deposit. We also verify that the title report has been obtained.
10. Buyer’s Due Diligence
During this portion of the process, the buyer will most likely have your home inspected and submit repair requests.
11. Bank-Ordered Appraisal
The homebuyer’s lender will conduct an appraisal, verifying the contract price correlates with the market value. Our team will discuss any potential improvements or upgrades with the appraiser.
12. The Home Stretch
Almost done! All agreed-upon repairs will be completed, the buyer will schedule a final walkthrough and then…
13. Settlement Day!
You and the home buyer will sign the settlement documents, the proceeds of the transaction will be distributed to the appropriate parties, and the title will be transferred to the new homeowners.